Essentials of Strategic Planning in Healthcare

Essentials of Strategic Planning in Healthcare introduces readers to the factors influencing the strategic planning process in hospitals and other health services institutions. Structured around a comprehensive case study and accompanying end-of-chapter exercises, this text places readers in the planner's seat, asking them to apply what they have learned to lead the hospital in the case study to success.Topics covered include:The role leadership plays in strategic planningOrganizational factors critical to strategic planningCompleting a SWOT analysisAnalytical tools that support strategic planningkey data sources available to plannersStrategic opportunities presented by pay-for-performance initiativesCommunicating the strategic plan to multiple stakeholdersLinking the strategic plan to operating performancePhysician involvement in strategic planningStrategic planning initiatives across the continuum of careHospital-physician integration modelsFactors affecting strategic planning in the post-acute care industryThe relationship between healthcare value and strategic planning